Jim Wolff, man

Delicious digital morsels served on a crisp bed of verbiage, sprinkled with freshly picked links and lashings of multimedia goodness. Occasionally.

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Jim spends his days as a digital guy at The Leith Agency, spare minutes spinning Leith Records and nights howling at the moon. All views expressed are mostly none of his own.

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Eleven Digital Trends to Watch in 2011

Some good predictions here from Edelman Digital, especially the probable rise of Transmedia Storytelling (a subject close to my heart) and Viva La Social Website, where companies and brands integrate social features to their websites as standard (“A site without social is like house without a toilet” as someone put it).

Will be interesting to see how the Location, Location, Facebook thing plays out too. Foursquare killer? We’ll see.

The point about Thought Leadership is a good one too. Though as with Digital Curation, making changes to work patterns and sustaining them is the biggest challenge here. Keeping up my resolutions until the end of January would be a result.

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